§ CASE STUDY

Humanoid.Guide runs a newsroom with no newsroom.

Humanoid.Guide is the ultimate resource for the humanoid-robot industry. Wiodo built the AI agents that research, write, and publish its news — then push it to four social platforms — every single day, with almost no one touching it.

Client
Humanoid.Guide
Industry
Humanoid-robotics media
Live since
March 2026
Scope
Autonomous newsroom + social
$51K
Annual content + social-media salaries replaced
~6 min
From story to published (p99) — vs 1–2 days by hand
8×/day
Social posts, auto-tailored to X, LinkedIn, Instagram & Facebook
300+
Articles published — fully on autopilot
§ 01 / THE CHALLENGE

Industry-grade coverage is a full-time team.

To stay the definitive source for humanoid robotics, Humanoid.Guide has to publish credible news daily and keep four social channels alive. Done by hand, that's a content writer and a social-media manager — two hires, every day, forever, before a single word reaches a reader.
§ 02 / WHAT WE BUILT

Two agents and a newsletter that run themselves.

01 · AUTONEWS

Fully autonomous, twice a day.

It scans the web for the day's biggest humanoid story, writes the article, checks its own imagery with a vision model, publishes, and syndicates to four social platforms — with no human in the loop.

02 · SLACKNEWS

Editor-in-the-loop, on demand.

Paste a URL in Slack and the agent turns it into a published, on-brand article with platform-tailored social posts in minutes. Full editorial control, none of the production work.

03 · WEEKLY DIGEST

The newsletter writes itself.

Each week it gathers the last seven days of coverage, drafts the email, waits for a one-click approval, then sends. Skips silently when there's nothing new to say.

§ 03 / INSIDE AUTONEWS

From open web to four platforms, untouched.

01

Research

Scans the open web for the day's humanoid-robotics developments.

02

Select & gate

Picks the single most relevant story; off-topic or low-quality items are rejected automatically.

03

De-duplicate

Checks against everything already published, with a cooldown, so the same story never runs twice.

04

Write

Produces a clean, on-brand, SEO-structured article ready to publish.

05

Image QA

Every image is graded by a vision model; anything substandard is swapped before it goes live.

06

Publish & syndicate

Goes live on-site, then ships captions written for each platform to X, LinkedIn, Instagram and Facebook.

07

Self-heal & log

Retries on failure, falls back gracefully to the next-best story, and logs every run.

The compounding advantage

Most companies pay an agency for AI-search visibility. Humanoid.Guide's agent is the strategy.

Every article it ships is a fresh, fact-dense, permanently-indexed page — exactly what Google and AI answer engines like ChatGPT and Perplexity reward. A human writer's work scrolls past in the feed; an agent's work compounds. The site gets more discoverable every day it runs, including the days everyone's asleep. That isn't content production — it's a search-and-AI-visibility flywheel that never stops turning. (And yes — Wiodo runs its own newsroom the same way.)

§ 04 / THE RESULTS

What it changed.

  • More organic traffic to the site, growing as the published archive compounds.
  • Wider organic reach and steady follower growth across all four social channels.
  • Hundreds of indexed, citable pages — a compounding SEO and AEO footprint.
  • More inbound: companies reaching out wanting to do business with Humanoid.Guide.
We replaced an entire content desk with one agent — and the output didn't drop, it compounded. Humanoid.Guide publishes more, faster, and gets more discoverable every week it runs. That's the whole thesis of Wiodo in a single deployment.
Eirik Rokseth Olsen, founder and CEO of Wiodo
Eirik Rokseth Olsen
Founder & CEO, Wiodo
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